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In a burgeoning digital landscape, brands are constantly seeking innovative ways to capture the attention of their audience. Brand LogiQ, a young agency in Nepal, recently embarked on a groundbreaking venture with DH Fibernet’s “Catch the Big Offer” Campaign. Through a unique lineart frame by frame animation, we aimed to infuse the high-energy fervor of cricket matches with DH Fibernet’s unbeatable offers. This case study delves into the strategies, execution, and outcomes of this exceptional collaboration.
ā ššš£šššš¢šÆš:
The primary goal of the campaign was to showcase DH Fibernet’s promotional offers in a captivating and memorable manner, while also tapping into the enthusiasm surrounding cricket in Nepal. We aimed to set a new benchmark in Nepali advertisement by blending cutting-edge animation techniques with a dynamic marketing narrative.
ā ššš«šššš š²:
We recognized the potential of leveraging the popularity of cricket to drive engagement for DH Fibernet’s campaign. We opted for a lineart frame by frame animation style, which not only stood out in the cluttered advertising space but also allowed for seamless integration of DH Fibernet’s branding and messaging. By combining traditional cricket imagery with modern animation, we aimed to appeal to a wide demographic, from avid cricket fans to tech-savvy individuals.
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The Brand LogiQ team meticulously crafted the commercial, paying close attention to detail in every frame. We ensured that the animation effectively conveyed the excitement of a cricket match while highlighting DH Fibernet’s exclusive offers. From character design to storyboard development, every aspect of the campaign was thoughtfully executed to align with the brand’s values of innovation and creativity.
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The “Catch the Big Offer” Campaign exceeded expectations, garnering widespread acclaim and positive feedback from audiences across Nepal. The commercial resonated with viewers, effectively communicating DH Fibernet’s value proposition in an engaging manner. By pushing the boundaries of traditional advertising, we demonstrated our ability to stay ahead of the curve and deliver groundbreaking campaigns.
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Through the commercial, Brand LogiQ and DH Fibernet have set a new standard for creativity and innovation in Nepali advertisement. By combining the power of animation with the allure of cricket, we have successfully captivated audiences and achieved our marketing objectives. This case study serves as a testament to the effectiveness of thinking outside the box and embracing cutting-edge practices in the ever-evolving landscape of digital marketing.